# The word Evertrue

> About Evertrue Aesthetics — Evertrue Aesthetics is an editorial site about published copper-peptide research. Why appearance, measurement and the duration of change interest its writer.

**About**

I like beauty. A pleasing explanation deserves the inconvenience of a close look.

## This site’s purpose

Evertrue Aesthetics is the title of this editorial site. Published research on copper peptides and appearance is the subject here. It is not a clinic or an aesthetics business; nothing here can be booked, prescribed or purchased. The distance between an appealing claim and its supporting observation bothers me enough to pursue it. These essays cannot provide medical advice or determine anyone's treatment.

The name sets a demanding condition. “True” asks whether a description survives inspection. “Ever” asks whether a change lasts. Useful cosmetic effects would please me; borrowed certainty from an impressive technical phrase is less welcome. Give me the edges of a result and my confidence in it can grow.

## Appearance and measurement

The [collagen-culture experiment](https://pubmed.ncbi.nlm.nih.gov/3169264/) has an unusually pleasing economy: increased synthesis without a change in cell number. The [hair-combination trial](https://pmc.ncbi.nlm.nih.gov/articles/PMC4969472/) appeals for a different reason: it gives a human hair-count result a particular preparation and population. Neither paper needs to become an all-purpose story about rejuvenation to be interesting.

I am comfortable enjoying a favourable finding and objecting to the story built around it. I am also comfortable admitting when a supposedly dull topic turns out to be the essential one. [Copper passage through prepared skin](/delivery) did that for me. It moved delivery from a footnote in the argument to a subject worth examining closely.

## Next experiments

The result I would be happiest to encounter next would connect a clearly described preparation with a clearly described cosmetic change, followed long enough to say something useful about its persistence. That is a preference about research, not a judgement about what another person ought to do.

An adjective such as “lasting” should have time behind it. An adjective such as “better” should have an outcome beside it. Those demands leave plenty of room for curiosity. They simply make the curiosity harder to satisfy with a grand phrase. [The reading list](/references) contains the studies that make this subject worth that effort.

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At Evertrue Aesthetics I put beauty claims under the light of published research; this is my editorial notebook, not an aesthetics business or a source of medical advice.